Governing Innovation at Scale: Embedding Decision-Making Accountability Across Saudi Arabia's Public Sector

PwC Middle East finds that while Saudi public sector organisations have built strong innovation capability, impact is consistently undermined by inconsistent application and a lack of clear governance and decision-making structures. The paper introduces a structured Innovation Management System that forces institutions to define outcome metrics, clarify accountability, and align innovation choices to institutional mandates. For mid-market CEOs and boards, the core lesson is actionable: decision quality degrades when governance structures treat innovation as an activity rather than a governed, outcome-linked process.