How to Ensure Your Company Acts on Your New Strategy

McKinsey research across more than 400 companies finds that the ability to mobilize a strategy is the biggest differentiator between top and bottom financial performers. The three actions that make the difference include confronting cognitive biases such as anchoring to last year's budget and evaluating bold moves one at a time rather than as a portfolio, demanding precision on what to start and stop doing, and building an always-on mobilization capability. For boards, this reframes decision quality as spanning the gap between the boardroom call and organizational execution.